With so much of this “doom and gloom” in the media it’s a common complaint that recessions, dips and downturns can become self-fulfilling prophesies. My business in particular seems to be a veritable barometer for the mood of the nation; after all, no-one needs a magician and...

“So,” you say to your chum in the local bar, “I bet you fifty pence that I could drink the beer from your glass, click my fingers and it will magically and immediately reappear in the glass.” You pause for dramatic effect before continuing. “Not only that but...

Friday 10th Febraruy was the culmination of a lot of planning and prepartion by Gary Wales, Creative Director of Direction Group Ltd and me, as we embarked on a twelve-hour film shoot at Fleetwood Film Studios in Mortimer. The brief was to create a ninety-second commercial (yes, twelve hours...

Some fun shots by Corporate Photographer Geoff Durrant of me in action at a Christmas Party in St Ives. Thanks Geoff.

This is the A1 mounted canvas that I have on my office wall. It gives me an enormous sense of wellbeing because it reminds me of being seven years old when I was deeply in love with these colourful characters. More than that though, it was painted by my best mate at that time, Dan Avenell....

On Friday 27th January 2012, South Street Arts Centre in Reading hosts REALITY VACCINE! Following a successful run at the Edinburgh Fringe, my good buddy, Dr Ian Souch, brings his unique brand of mentalism, mind-reading and mayhem to Reading town centre. Close up magic in the bar at 7pm is...

Check out the trailer for my new DVD, Cool At The Card Table: View Trailer Here the unashamed instructional DVD for people who want to show off with playing cards. Fifty-four minutes of footage for Absolute Beginners. This DVD teaches an introductory selection of basic to intermediate level...

Close-up and stage magic are great ways to ensure that your end-of-year party goes with a swing.  If you haven’t yet confirmed a magician for your office party, it may not be too late; particularly if you’re looking at a mid-week affair. Email me at enquiries@simonalexander.net or...

Michael Jackson once said to me, “Simon, never name-drop.” So it’s with a little embarrassment that I report that last weekend I had the great pleasure of sharing my magic at the wedding reception of Simon and Dorothee Middleton, which was held at the beautiful Bay Tree Hotel...

If you fancy a little free close-up tomfoolery, I’ll be showcasing my shenanigans at the fabulous Monkey Island Hotel’s Wedding Open Day on Sunday 30th October from 11am to 4pm. Enjoy a free glass of bubbly upon arrival and experience the Hotel’s tranquil island...

Some feedback and photos from the delightful Jeremy and Jo Quirk’s wedding at the wonderful Northcote House in Ascot earlier in the year. “Simon, we wanted to say a huge thank you for being the magician at our wedding. Our guests were so impressed by the magic and are still...

Part of the reason that “magic” works is that our brains focus in surprisingly specific ways. Most of the time this means that we process information really efficiently. However, sometimes we miss even the most obvious of details. Here’s a simple bet that you can make with...

This June I was delighted to have the opportunity to work once again at one of my favourite wedding venues, the stunning Wasing Park near Aldermaston in Berkshire Dan & Nicola Mendoza’s wedding was a massively enjoyable occasion and a meeting of two great cultures, as Nicola’s...

Performing close up magic at weddings only really began to gain popularity in the mid nineteen-nineties. However, recently I became intrigued to discover if there were any historical records of wedding magic being performed before this. Perhaps unsurprisingly, I discovered that many of our...

Some shots of me performing at Oliver and Louise Marsh’s wedding, courtesy of the Wedding Photographer, David Hares. I really love these shots as David’s captured the relaxed atmosphere and fun of the day perfectly. Oliver and Louise’s reception was held at one of my...

Thanks go to the terrific Berkshire Wedding Photographer, Richard Melhuish-Williams for these great photos of me enjoying myself at the wedding of Adam and Zillah Wyn-Jones at The Olde Bell Inn in Hurley this May. The day was a huge success and Adam and Zillah sent me...

Some lovely feedback that I received from the very glamorous Paul & Roberta Carlson following my performance at their April wedding at Northcote House Hotel in Sunninghill. Thanks you two. it was an absolute pleasure to be a part of your day....

This 28th May I’m proud to be performing as Wembley Stadium’s official Close-Up Magician in the VIP Broadcast Partners suite at the UEFA Champions’ League Final between Manchester United and Barcelona. So, to answer your questions in advance: Yes, I will get to watch the...

Wasn’t it great this weekend to see the all that wonderful community spirit that they tell us no longer exists? I’m no particular Royalist but I think you’d have to be pretty cynical to remain unmoved by Prince William and Kate Middleton’s wonderful occasion....

Big thanks go to the talented Berkshire Wedding Photographer, Jamie McPhilimey for some great shots of me enjoying myself at one of my favourite venues, Northcote House in Sunningdale, Ascot. I love the way that Jamie’s captured the progression of the routine from getting...

In those heady days when I was still gainfully employed, I worked for some years in corporate training. Nowadays, alongside my colleague, the education specialist, Jon Berry, I run a small training company where Jon and I fuse our business skills with our theatrical experience to create...

As a magician, the four questions that I get asked most often are: “How did you do that?” (Lots of practice”) “Can you make my wife disappear?” (Asked an average of five times per evening.) “Is this your full time job?” (If you can call this a job,...

This is my new blog uploaded on 19th April 2011 and replaces my old one which, for some unknown reason, decided not to play anymore.  I still have a few adjustments to make to this one but, as soon as soon as she’s seaworthy, I’ll be blogging away like fury once...